Martin Stellar - Coach & Consultant for ethical sales and business growth

Martin Stellar - Coach & Consultant for ethical sales and business growth

I help nice people sell more

Download a free copy of my ebook, receive a short daily email...

and discover how to sell your work without compromising your values

Perfect Balance: CEO vs Employee

It’s easy to get stuck in maker-mode. Doing things, working in our business, shipping product, delivering sessions or copy or training.

That part of the job, the bit where you do the making and selling, that’s the employee part of your tasks.

And, you’d better be good at it or else you don’t have a business.

But there’s a second part of your job description, and it’s frightening how often it gets neglected.

That second part is the CEO job.

It’s strategic thinking, it’s allocating resources, signing up for education, or planning your year, making top-level decisions with multi-year ramifications.

You know, the stuff that a CEO does.

But most of the time, we never get to that part. Most of the time, we’re too busy spinning plates, to ever get to the top-level work.

And that comes at a cost. Because while as an employee you might excel, that employee will get burnt out at some point, if the CEO doesn’t step in sometimes in order to make the decisions that make the employee’s life easier.

In other words: never stop working IN your business, but always make sure you reserve time to work ON your business.

Because the most unhappy employee is the one whose boss has no plan for the employee’s well-being.

And you wouldn’t want to be a bad boss to yourself, right?

Then take some time, to sit and think like a CEO.

Your employee-self will thank you for it.

 

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Results

Martin helped our co-working space get to full occupancy and $25.000 monthly revenue in less than a year.

~ Antonio Herrezuelo,
Avenida Capital

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