Martin Stellar - Coach & Consultant for ethical sales and business growth

Martin Stellar - Coach & Consultant for ethical sales and business growth

5 Reasons Why This Might Be the Best Business Decision You’ll Ever Make

A few years ago, I received a message from an online entrepreneur:

“We’re starting a mastermind group, would you like to join?”

I didn’t know what to expect, and wasn’t really sure what a mastermind is supposed to do, but I knew the sender and the other members, so I figured I’d give it a try, and –


That decision, to become part of a mastermind group, is probably one of the 10 smartest things I ever did.

I stayed in the group for years, until it finally fell apart due to circumstances, and I’ve missed it ever since.

Until a few months ago, when I joined a new mastermind, and now all is well with the world again.

If you’re new to the concept, or if you’re not convinced why a mastermind would benefit you, let me put some thoughts into your mind:

At heart, a mastermind is the combined intelligence of a group of people, which is greater than the sum of the parts.

I think it was Napoleon Hill who coined the phrase, and the idea is that any time there’s 2 or more people together, what you have is a mastermind.

And if you create or join one and you take it seriously, it’s enormously powerful.

Here’s why:

1: A mastermind is a group of likeminded individuals, who have a few things in common. Examples: You’re all in business, you’re there to help, you share an ‘action-beats-complaining attitude’, you all have a willingness to ask for help and to receive feedback, and so on.

Put simply: You’re there to help and support each other, and you’re all committed to it.

2: It’s like having a 24/7 back office. There’s always someone awake/at work in the chat, where you can ask questions, get feedback, get help.

Being an entrepreneur can be lonely, and a mastermind fixes that.

3: If you pick people with varied but complementary skills and experience, you get a powerhouse of help and ideas, each time you get stuck or have questions.

4: You get accountability. While members usually end up as friends, the point isn’t to just be friends: the best masterminds are where people give each other permission to say the things a friend wouldn’t say.

You can get called out on procrastination, or excuse-making, or other ways in which you hold yourself back.

Very powerful, so long as there’s an agreement that it’s mutually allowed.

5: It helps you to elevate your business prowess and acumen.

By way of osmosis, each member grows by adopting thoughts, habits or attitudes that work for other members.

In the end?

A mastermind will help you move your business forward, faster.

And that’s worth the commitment.

Doing it is real simple:

One hour per week on Skype.

Each member checks in (2 to 3 minutes) with successes and failures of the previous week, and states what his goal is for the coming week.

Next there’s a spotlight or hotseat for one member, where an issue is put on the table, and all the others pile on to offer advice and suggestions.

At the end of that, the person in the hotseat comes away with plenty of ideas to get moving again.

To get started, 3 people is a minimum, and in my experience, 6 or perhaps 7 is the limit.

(If you have that many people, you might want to do two 20-minute hotseats per session, so as to keep weekly rotation flowing faster).

It’s not a frivolous thing though:

For it to work, all members need to treat it as a fixed weekly appointment, and only in special cases should a member skip attending.

You might be able to find a mastermind online and apply for membership, but if you look around your network, you can probably find 2 or 3 people to start your own group.

And again, it’s incredibly powerful – something you won’t know fully until you’re in a mastermind.

Thing is, as a solo entrepreneur, you shouldn’t go it alone – and you don’t have to.

There’s people out there like you, whom you can help and who are willing to help you.

Get ‘em together, and let the helping begin.

Spurn this advice if you like, but know that you’ll be missing out on growth, support, help and development, both personally and businesswise.



PSA: No Animals Were Harmed in This Sacrifice

“It’s because it comes down to a sacrifice, you see? That’s what it means when you invest money and time in working with a coach. Or invest in anything, really”.

My own coach looked at me with a frown, hearing those words.

“Martin, people don’t like the word sacrifice. Too many negative connotations”.

Good point he made, but there’s a lot more to it.

The real meaning of the word sacrifice has nothing to do with things like rituals or slaughtering an animal.

It’s not about religious concepts or precepts.

At its root, a sacrifice means to make something sacred.

To make something sacred means to give something up for a greater good.

Sometimes in return for something else.

You sacrifice nights out on the town in order to study and become qualified at something.

You sacrifice a life of dating, so that you can have a stable and long-lasting relationship.

You sacrifice your sleep in order to take care of your children.


You give up one thing, so you can have something else.

And I should know: after all, I sacrificed 12 years of freedom, living under very strict rules in a monastery, and I became a tranquil and, I’d say, rather happy individual.

Totally worth it, too.

And, when you get it right, and you let go of things consciously, in return for something you really want, you too will find that it’s worth it.

Maybe you prefer calling it ‘no pain, no gain’ – but that’s just a matter of semantics.

In the end, you always get something when you pay with something else.

What you get depends on several things: effort, dedication, commitment, and above all:

Choosing the right thing to give up, at the right time, and for the right reasons.

Choose right, and what you receive in return will be far more worthwhile than what you gave up.

In one of the poems we used to read in the monastery, there’s the line:

“Letting go

“For some, it’s a pain and a struggle

“For others, it’s a joy and a celebration”

The difference is you, your attitude, and your choice.

And, the only way to grow by way of letting go, is by being very deliberate, and being 100% passionate about what you give it up FOR.

There can be no half-heartedness in this.

You can’t ‘kinda’ get married.

Either you’re in 100%, or better not start.

And that’s the trick to every choice you make.

Do you really, REALLY want it?

That badly?

Do you want it so badly that it’s worth it, whatever the cost?

Only then should you go for it.

My coach agreed saw my point, and agreed.

So, take it from an old ex-monk:

Careful with what you sacrifice.

It can change your life and your world.



This Journey? Is Over…

I remember the last time I went rock climbing.

It was a fun and thrilling experience, but somewhere halfway up the wall, I realised:

‘I don’t want to be here. I want to be somewhere else’.

I called to my buddy: “I’m done, let me down”.

What I wanted to do more than rock climbing was to spend time at home.

To study, to meditate, to work.

And I did.

For a full year, I hardly left the house.

I lived like a hermit, a recluse, only going out for my early morning walk and some grocery shopping in the afternoon.

Much work, study and meditation got done.

Good times.

That year probably had as big an impact on me as the 12 years I spent in a monastery.

And that’s saying something.

For the last week or so, I’ve been feeling slightly ill at ease.

Nothing dramatic, but a strange kind of… feeling out of place.

Last weekend I realised why:

I don’t want to be here.

I don’t want to be in Northern Europe, moving from place to place.

It’s been 6 weeks, it’s been a ton of fun and I’ve met some wonderful and inspiring people.

But it’s enough.

What I really want is to go home, clean up my inbox and start coaching my ass off, like I used to before travelling.

Because while I love to be on the road, I also love working – very much so.

Especially when it’s one on one with ambitious makers of things.

Besides, being away started to affect my work.

Point in case: If you’ve sent me an email in the last couple of weeks, there’s a good chance it’s still in my process queue. And sorry for that.

But also: I’ve missed writing my daily email, more than once.

And last week, at the end of a day, I almost missed two dailies in a row.

That was my wakeup call, because I’m here to serve and my method is giving you something to think about on a daily basis.

Missing one is bad enough, narrowly avoiding two in a row is a sign.

For me, a sign to go home and get back to work.

For you, the signs you get may be different.

But there’s always something to be gleaned from what happens in your life.

And if you recognise a sign, and you know what it’s telling you, then it’s worth your time to ask if you should heed it.

Could be something as pleasant after returning home, or it could be something that scares the bejeebus out of you.

Those ones can be most rewarding, in fact.

So anyway, I know what’s next for me:

2000 Kms down to Spain, and a whole bunch of coaching conversations.

What about you?

What’s on the calendar for you?



On the Great Power of Being Deliberate

Some things in life, you do them just because you can.

Take a detour on your way home, call up an old friend, take a day off, and so on.

Other things, you do them because it’s expected of you (either by yourself or by others).

Then there’s things that enable other things – a day job, building your website, learning how to write emails that sell your work, to name but a few.

And then there’s a very special category of things to do:

Those things that you do deliberately.

I’d never thought of it very deeply, but when I mentioned the word ‘deliberate’ to my coach, he lit up an suggested I write about it.

See, I use the word very often, even if I never considered why.

But ‘deliberate’ is a two-edged sword, which is why it is actually a great word to work with.

On the one side, it’s ‘doing something with great intentionality’.

On the other, deliberate is a verb, meaning: to give careful, sometimes long, consideration.

Those two things together, they have the power to create massive change and results in your life.

When you spend enough time deliberating something, and then you go forward into action with full intent and all your motivation behind it, big things can

Note that ‘to deliberate’ is not the same thing as thinking.

Thinking, the process of engaging mind, is useful, but it’s limited.

Mind has a distinct limit, even if someone is highly intelligent and a very astute thinker.

Even for that person, there can be information, inspiration and decisions that come from beyond mind.

What that ‘beyond’ actually is, I can’t tell you, and I don’t think it matters.

I normally call it the subconscious, because we know it exists, it’s conveniently vague, yet encompasses all the possible and intangible depths of

whatever we could possibly come up with.

So I’ll run with the subconscious: it’s part of the process of deliberation.

Often that can mean listening to your intuition, or doing a ‘gut check’, or feeling into something – like I said, it’s pretty intangible stuff.

Pretty darn helpful though, because once you allow the subconscious to have a say in what you think about, you get a much larger and more complete picture.

Things look clearer, and you’ll be better equipped to make the right decision.

Anyway, whatever way deliberation works for you, make use of it.

And then, when you know exactly what to do, then leap and do it while giving it your all.

This, to me, is a rule to live by.

To only do what I really want to do, and do it fully.

Of course there’s always chores and obligations I’d rather avoid but can’t, but that doesn’t mean I can’t strive for sticking with the rule the rest of the time.

For the rest?

Like I’m fond of saying: When in doubt, don’t.

Doubt means you haven’t had enough time yet to deliberate, and that’s ok.

Just hold off on the decision and the action until you’re certain.

That moment will come if you give it enough time.

Once you reach it, doing the thing and giving it everything you can will be easier.

You’ll also find that taking this time will cause things to be timed better, in terms of your life, your business and your work.

It’s simple: Everything can be measured with one simple question:

Is it hell yes?

Because otherwise it’s a no.

Same thing applies to coaching, which is why I often tell people:

If you really do want to work with me, it can only be a hell yes.

Otherwise it’s no, or maybe not yet.

Everything in life can be done in an iffy manner, or utterly deliberately.

You get to decide.



P.s. This travel adventure of mine, it’s over – for a good reason. More on that tomorrow.

How Deliberate is Your Past?

I’m sat in the garden, looking at what used to be my window.

The garden’s lush, much more so than when I left here close to 10 years ago.

This, here in the Belgian Ardennes, used to be my monastery.

I used to do a lot of the work here, before leaving:

It was my task to maintain the building, do repairs, and plan and execute improvements.

Used to be a time when I could say: If there’s a nail or screw in this building that was put in after 2000, I’m the guy who nailed or screwed it in.

Not any longer: after I left, others took over, and much has been changed or added to the building.

I feel pity for those who came after me:

In a building 300 years old, doing repairs and modifications is rather a challenge.

Each time you try to hang a picture on a wall, the entire wall is likely to crumble down, or at least crack nastily and lunge into the room.

Connect a new tap to an existing water pipe?

Best have ten buckets and mops ready, and make sure you shut off the mains to the entire house – the pipework is total spaghetti: you never know which pipe you’ll be cutting into.

And then there were the sewage problems, and the roof leaking, and the cellar flooding, waterpump not working…

In short, in my years in the monastery, I became a Fixer of things.

I learned through one hard knock after another how to avoid and/or solve unpredictable problems.

I became an expert in finding creative solutions to problems or for building stuff.

Lots of that comes down to close observation, and learning to see things as systems.

People, walls, plumbing, making stuff, making stuff happen – all of it is a set of factors conspiring to produce some sort of outcome.

Together, that’s a system.

And when you’re looking at a system, you know it’s meant to produce a certain result.

And the result it gets you (or doesn’t get you) gives you clues about where the system needs to be improved or reinforced or changed.

That’s what enables me to make or fix things: looking at a system, asking ‘how could this produce a different result with as little effort and as much fun as possible?’.

So I’m sat here thinking about this, having spent the day in my former monastery, after 9 years of not visiting.

I see my handiwork in every single room, and I wonder:

“Yes, that’s all very great, Martin – but what about THEM?

“What does that matter to your people, your readers, your clients?

“What good does it do them that you can fix or improve systems?

“You’re not going to write about how that makes you a good coach – not again.

“You wrote about that last week, a month ago, last January too, and you were talking about it in your sleep last night.”

Yes, my inner critic and I have very lively conversations.

But, this time he’s right:

So I can make or do or fix things, whooptidoo.

And I’m aware that it’s because of the training I had while living here.

Well, anyone with 20/20 hindsight would see that too.

But then it hits me – THIS is why this matters to you:

Are you being deliberate about your process of making something new out of your experiences and learnings?

Really deliberate?

Because in my experience, the more deliberate you are, the more efficient, creative and productive you become.

And that’s because there’s something special about the word deliberate, as my coach pointed out the other day.

Long story, I’ll go into it one of these days.

For now, think about how much from the past, you currently use in the things that you’re good at.

Take your time.

See it?


Now, think about other skills you’ve learned too, but that you don’t actively use right now.

Identify one that you enjoy, and then, here’s where things get interesting:

Try to figure out a way to bring that skill into the mix of how you run your life and your business.

It might require some adaptation or transposing, but you ought to be able to find and incorporate a skill that works.

And when it works?

Then you’ll very likely see your work get more fun and more effective.

Give it a try, and hey: send me an email and tell me which of your skills is underused and fun, that you’ll start to work with?



Why Following Advice is a Terrible, Terrible Idea

Every so often, people will tell me about the joys of fatherhood.

Which I can totally understand: if you’re a parent, you live a formidable and hopefully highly rewarding task.

And, I like kids, a lot.

I find it fascinating to observe them, and try to imagine how they perceive the world.

What goes on behind those shiny eyes, filled with wonderment?

And yet, being a parent is not for me.

Bunch of reasons combined, too much to go into here, but suffice it to say that it’s not what I’m for.

And yet, some people will try to convince me, persuade me.

That I’d be such a great dad, that I can’t imagine how fulfilling and beautiful it is.

And I know, that’s true.

But nope, not for me, and I’m happy with that.

Same thing with relationships.

I haven’t got one, and I’m really rather happy that way.

Of course there are times when I am with a woman, sometimes for months or even years, but right now?

Solitary Martin, very happy Martin.

But some people, they can’t understand that.

They’ll try to persuade me, influence me, tell me that unless you have a partner, your life isn’t complete.

For me, it doesn’t work that way.

Being celibate for 12 years (well, *cough*, 6 years and 6 years, he said blushingly) has changed me, and has shown me I can be perfectly content on my own.

Sure, that’s not something everyone can understand or relate to.

But why does that mean I should be fed advice, and made to act on it, go looking for a girlfriend?

It doesn’t, and what’s more:

I believe that following advice is a really bad idea.

Here’s why:

When you follow advice, you put someone else on a pedestal – you give them the ‘know more’ position.

And sure, some people do know more than you or I do.

But when we change the dynamics and allow another person to influence what we do, we make ourselves inferior.

And that means we’re not making our own choices – instead, we’re letting someone else make a choice for us.

“Trust me, this advice is what you need”.

Right, yes.

I don’t believe things should work that way.

The only advice we should follow is the advice *we choose to follow*.

After deliberation, consideration, and after waiting long enough for us to say:

“You know what? I’ve thought about it, and this makes perfect sense. I’m going to do that, because I want to”.

That way, you empower yourself, but without closing yourself off to other people.

Advice should be chosen, not followed.

It’s the only way to take full responsibility for your choices and your actions.

And that responsibility, the ownership of what you do in life, that’s crucial if you want to succeed in building something big and beautiful.

This is why, when coaching people, I always avoid giving advice.

At most, I’ll say something like: “Well what if you would ABC?” or “You could consider XYX, if you want”.

So this advice, to choose advice instead of follow it… should you follow that?

Absolutely not.

But you might want to think about it.

If it makes sense, then choose it.

If it doesn’t just discard it.

It’s your life, you get to choose.

And I sincerely hope you make you choices deliberately and from your own volition.



Slow Down to Speed Up…

I don't always look this intense... I hope
I don’t always look this intense… I hope

Sometimes, I toy with the idea of maybe, someday, selling some of my photos.

You know, a man can dream.

But then I think of the staggering amount of photos taken daily across this world, and I wonder how I would ever stand out with my pics.

Thanks to the omnipresence of smartphones, photography has become largely commoditised.

Except, in some cases… not so much.

Enter Peter van Hal, whom I had the honour of meeting today.

Peter doesn’t use digital equipment.

Instead, he uses a process from two centuries ago: ambrotype, if I understood correctly.

A fascinating process to witness.

Coating a plate of aluminium with chemicals, manually uncapping and recapping the lens for exposure, developing the plate…

And then, to see a negative image magically transform into a positive, while you wait.

Beautiful, especially considering how it’s so completely counter to the fast-fast-fast attitude in society these days.

Fast food, fast cars, fast internet, fast computers… is there really anything left that’s properly slow?

Where things are given time to develop?

Yes, there is.

One of those things is called coaching.

You can’t coach or be coached in a hurry.

There’s no magic button or quick fix, if you want to create lasting change in your life.

Instead, you need to slow down in order to speed up.

Slow down and really really look at things.

Properly SEE them, instead of just ‘frame, exposure, focus – snap!’

The more I deal with artists, and photographers, and the more I coach people, the more I discover the enormous value of slowing down.

Slowing down to where you can see things frame by frame, as it were.

Because it’s only at that kind of speed that you have the time to really understand what you’re looking at.

And it’s that understanding of the way your mind works, and the way your past self dealt with situations so as to bring you to where you are today, that enables you to discard the old, the dysfunctional, and also get rid of those pesky defence mechanisms that once served you, but only hinder you these days.

Some times, you just really need to slow down.

I did, and the experience was grand.

If you want to speed up, you just might have to slow down first.

And I’d love to help you with that – and help you really see, so that you can create change to last a lifetime.



Fearlessly Dig Deeper – Because the Apparent Reason Isn’t the Real Reason

The best sessions I have with my coach are those where something shifts – something big and meaningful happens.

It doesn’t always happen, but when it does, I feel this liberating space in my chest… an openness, and a great sense of relief.

You know how after a good cry, you end up feeling refreshed?

Like a spring thunderstorm, and right when it’s over, the earth just smells so fresh.

That kind of feeling is the best, and it’s interesting that tears or deep emotional experiences aren’t even required to reach it.

I told him about the state of space and elation, and he said something mighty interesting:

“It’s because of the way you show up at these sessions.

“You’re never afraid to look at the real reasons for stuff”.

I told him: “True. Because I know by now that what seems to be the reason for a problem or a blockage or whatever is rarely, if ever, the real reason”.

“Correct”, he tells me.

“And that’s why you have these breakthroughs, Martin. Because you’re willing to look fearlessly at the real reasons”.

And yes, it’s true.

Because after decades of meditation, introspection, soul searching and what have you, I’ve learned a few things about myself.

For instance, I’m really good at feeling sorry for myself.

Self-pity and I have a long long history, going back all the way to kindergarten, when I started getting bullied.

These days, I can’t always avoid feeling sorry for myself, but I nearly always recognise it, and when I do I kick that sucker to the curb.

Because let me tell you: self-pity is massively destructive, on so many levels.

Another thing I’ve come to recognise?

Making excuses.

Man, I’m good at that. Really very good.

If there’d be a contest for making excuses, I’d take home the gold medal every time.

But, over the years I’ve learned that it does me no good at all, so I’ve become watchful.

That doesn’t mean I no longer make excuses – but it sure helps to be on the lookout, because the moment I recognise I’m doing it is also the moment I can call myself out on my own BS.

And yes, that helps me to show up fearlessly to sessions with my coach.

Bring it on, show me where I hold myself back – and then let me decide to be done with that.

That attitude, to fearlessly learn ourselves and get rid of the nonsense we tell ourselves, that’s what make growth and success possible.

We all tell ourselves stories – about why we are who we are, about why we’re stuck, about why we need abc in place before we can launch xyz.

Telling ourselves stories is unavoidable, it’s what humans do.

And it doesn’t have to be a problem.

But it is, most definitely, a problem when we believe the stories we tell ourselves.

Believe you’re an introvert, and that’s what you’ll be.

Change the story to ‘I’m a recovering introvert’, and your life will transform bit by bit.

It’s up to you to change the story and tell yourself a new one.

Boldly or bit by bit, that’s up to you.

But the more fearlessly you oust your own BS stories (and I swear we all have them, nobody is immune), the bigger the changes you’ll see happening in your life.

So are you ready to be challenged, to look at your stories through a magnifying glass, and to consider different stories?

Then a coaching session might be just the ticket.

You know where to find me…



No Hatemail… Maybe I’m Doing It Wrong…

The other day, a client showed me an email she had received in reply to one of the emails she sent to her list.

And it was bad. Very bad.

It wasn’t just a sign of disapproval, it was much worse.

The sender got personal, derisive, offensive, and their email was completely out of order.

Totally uncalled for – and, how can someone send something like that and live with themselves?

Obviously, my client was saddened.

After all, the original email was quite good, it had a strong positive message, and it came 100% from the heart.

And yet, this particular recipient felt called to behave much like a highschool bully would.

At first sight, this kind of thing could be taken as a sign that you’re doing something wrong.

But actually, it means you’re doing something right.

You got hatemail?


Because that means you’re taking a stand, that you’re being you and boldly so.

And that isn’t only good, it’s essential when you’re building an audience and a business.

If you’re vanilla, and you go out of your way to avoid upsetting people, then not only are you being untrue to yourself – you’ll also fail to create the important and powerful resonance with people that your business needs.

Which probably means that I’m doing it wrong: I’ve never received hatemail.

At worst, someone will write ‘Please unsubscribe me’.

Which is odd, since there’s a perfectly functional unsubscribe link at the bottom of every email, but hey. Maybe they didn’t see it.

Now you might not think that polarising people, and taking a stand, are the thing to do.

But I’ll tell you this:

Practically each time someone unsubscribes from my list, another email comes in saying “Right on!” or something to that effect.

Which proves my point nicely:

If you polarise, and become unpalatable to one person, you become all the more inspiring to someone else.

In other words: it’s like a filter.

By being you, you automatically repel people who aren’t exactly right for you, and you create a fan out of the people who are right for you (and therefore, you for them).

Yes, I know that last sentence isn’t perfectly constructed.

Do forgive, I might be running a fever.

Anyway, never be afraid to be unequivocably you.

Whether in business or in daily life, it’s the one thing that causes you to be surrounded by the right people.

And as for the unsubscribes and the occasional hatemail?

Well, it may hurt but I’ve never seen anyone die from it.

The first ones are unpleasant, but I assure you it gets easier over time.

These days, I smile when people unsubscribe: they just made a good decision for themselves – what else could I be but happy?

As my client put it:

“Getting the hate mail was like taking an unpleasant pill… Didn’t last long and once swallowed, it was over.”

And that’s the truth.

Be you, and if that puts someone off: cheer.

They might not tell you right away, but there’s someone else out there who’ll be glad you took a stand.



Are You Piddling, or Are Your Paddling?

Today I returned to Holland, after spending a few very pleasant weeks in Zurich.

No train this time – instead, a car trip with my good friend Machiel – the one who builds kayaks by hand.

And he told me something that made me think.

See, his kayaks are built according to a traditional Greenland Inuit design.

So very sleek, but also very unstable.

One false move, and you topple over into the drink.

We went out for a paddle a few times, and I’m happy to say I stayed dry.

And while I enjoyed the experience, it wasn’t actually exercise in any way.

More like, floating around a paddling along a bit.

Fun, but hardly strenuous – and it doesn’t have to be, given how well these puppies move.

But Machiel also went on a few trips on his own, and today he said it’s a whole different game.

It’s exercise, it’s strenuous, and it really engages the muscles.

And it made me think:

For many entrepreneurs, the process of building a business is pretty much the way I drive (sail? operate?) a kayak.

Piddling around, in other words.

Bit of fun, enjoying the scenery, sun on your face.

While for other entrepreneurs, being in business means properly paddling, and in no modest or piddling way.

Because if you want to go places – be it to entrepreneurial affluence or the other side of the lake – you’d better paddle like you mean business.


Otherwise, all you’re doing is piddling about.

Which is not wrong or bad – just please don’t think that it’ll get you to building a self-sustaining, prosperous business.

You know this to be true:

To reach big goals, you need to put in large amounts of effort.

If you can’t, or won’t, or are afraid to, that’s ok.

There’s no rule that says a hobby that brings in some money isn’t a worthy goal to strive for.

But it just isn’t the same as going for the big audacious goal.

Or, indeed, putting in the effort required to get to that goal.

Me, I know what goal I have, and yes: I’m putting in all that I have.

No piddling about for me.

Nor with the kayaks: next time I see Machiel, I’ll tell him to show me how it’s really done – I want to sweat.

And as for you, and your business…

How committed are you?

How big is your goal?

How much are you willing to put in?

In other words:

Are you piddling, or are you ready to paddle as if your life depends on it?

If the latter, I’d like to meet you.

Because if there’s one thing irresistible to me, it’s a maker of things with a big ambition, and the guts to make the ambition a reality.

So what it’ll it be: piddle, or paddle?



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