Powerpunch: Therapy, Fans and Sales

I’m no psychologist (yet) and I don’t provide therapy.

But I can tell you this:

The consistent, repeated act of writing is thoroughly therapeutic.

I discovered this a few years ago, when I started writing daily emails to my subscribers.

Somehow, for some reason, things in my inner world started to shift and change.

And I kid you not, but everyone I’ve been able to persuade to start a 30-day writing challenge (and who actually kept it up) has told me the same.

Like this artist in the States, who I skyped with last month.

Writes in to say:


“Will keep you posted.  This writing thing, it’s such an internal thing and really opens one up…expands, particularly as I delve into the past and see it more honestly than ever before…wild.


Yes indeed, it’s wild.

Very strange and very beautiful things start to happen when you make it a daily ritual to write.

And it doesn’t have to take all thatmuch time either.

Even 20 minutes a day will make a difference.

Even if you don’t plan to send anything, but you’re just training your writing muscle.

Of course it’s not a muscle – what really happens is that your brain starts to remap itself.

That’s a fact, actually: in the scientific community it’s called neuroplasticity, which refers to the way our brains rewire based on repeated actions.

As the researchers like to say: neurons that fire together, wire together.

And, you can use that mechanism to change the way you see the world and your place in it.

Not only that, you can also change the way people see you.

In other words, if you write every day and you send every day, people on your list will start to see you as someone they want to give money to.

Not like magic, and not instantly.

But if you do keep up the habit, and you just keep showing up with interesting and inspiring stories, you will in the end start to see more sales, more visitors to your events, and more inquiries for

It’s unavoidable.

But it takes grit, persistence and patience.

Email marketing (and building an art business in a general sense) is playing the long game.

It’s a marathon, not a sprint.

That said, I’ve seen people start a daily email habit, and get inquiries in as little as a week or two.

Results like that can be yours too – IF you commit to a daily practice.

Sure, weekly will also work, or bi-weekly.

What matters, what makes it work, is the consistent frequency.

The more often you send emails the better your results will be, but daily emails are not a law or requirement.

Daily writing though (send or no send), that is one of the best choices you could possibly make.

And, if you want to learn from me 1-on-1, I’d be happy to help.

Otherwise, just take the 30-day challenge, and see what happens.

Info about the mentorship program is here –> http://martinstellar.com/starship-mentorprise-writing-coach/



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Martin helped our co-working space get to full occupancy and $25.000 monthly revenue in less than a year.

~ Antonio Herrezuelo,
Avenida Capital

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