The first time I ever looked at Twitter, I thought the world had gone insane.
I think it was 2007, and I had just seen Hugh MacLeod tell the world that Twitter would be big and important for marketing.
At that time I was running my tailoring company and since marketing was required, I went to have a look.
What I saw was bewildering, confusing, and mostly pointless.
An endless stream of updates by people I didn’t know.
Most of it completely inane.
Why would I care what John from Illinois had for breakfast?
What was Lily in London trying to say, telling us she had just bought a new Mac? Showing off?
Who in the world would care that some bloke in France had just been pulled over by the police?
I gave it about 30 minutes and closed the page.
It wasn’t until years later that I went back, and learned what it is, how it works, and what it’s for.
And I can tell you I’m really glad I did.
Over the years, Twitter has given me many benefits.
I’ve found valuable resources and still do.
I’ve made real life friendships with people thousands of miles away (What’s up Colin – come visit again this summer, ok?)
Twitter helped me get into a mastermind group that gave me fantastic support for years.
It’s brought me sales, help, learning, contacts, a network.
Once, I was pitched by one of the stars of the 80s series G.L.O.W. to write a script for a new spin-off series.
I was green back then and didn’t know what to charge or what to think.
So I went to Twitter and asked Jerry Kolber – creator of National Geographic’s Brain Games – to help me out, which he very courteously did.
(I declined the gig, btw).
Twitter got me a successful copywriter to give me free one on one coaching, when I was just starting out as a copywriter.
It’s given me tons of laughs.
On Twitter, I’ve successfully proposed marriage to two women I’d never met (not at the same time).
Both said yes.
Luckily, neither of those situations turned into an actual marriage, so I guess I made a clean escape.
More benefits: It’s helped me get on podcast interviews.
It’s raised my profile among industry leaders in the field of marketing, art and copywriting.
I’ve had a world famous business psychologist give me free advice.
And this is just the shortlist of all that Twitter has done for me.
Point is, Twitter won’t necessarily get you a lot of direct sales, and it’s not what it’s made for.
But it’s a pretty marvellous tool for connecting people and building up a reputation.
Once you get that, you can make your art sales happen as a consequence.
It can be a lot of fun on there, and it’s a fantastic tool for getting yourself out there.
And I will show you how to do it in the April LEAP.
Next, sign up here –> http://martinstellar.com/leap-to-more-sales/